PARTNER
Julián Ruiz
jruiz@pcolegal.co
Julián Ruiz is partner at Perez & Co. and leads the firm's Intellectual Property, Entertainment Law, and Emerging Technologies practices. With more than 13 years of experience at leading intellectual property firms and Colombia's National Copyright Directorate, Julián has built a strong reputation advising domestic and international companies, government entities, audiovisual producers, artists, and businesses in the technology, media, film and television, music, advertising, and consumer goods sectors.
Julián has managed large international trademark portfolios and advised major international audiovisual production companies on contractual structuring. He has also negotiated agreements with numerous collective management organizations and holders of copyright and related rights; designed, structured, and negotiated technology agreements; drafted and updated terms and conditions and privacy policies for technology companies; and handled high-stakes disputes and litigation involving trademarks, patents, copyright, and image rights. Through this work, he has secured preliminary injunctions and landmark rulings.
Julián has been recognized as an Associate to Watch for Intellectual Property by Chambers Global and Chambers Latin America; as a Leading Associate for Intellectual Property by The Legal 500; by IAM Patent 1000 for his patent work; and by Best Lawyers for Intellectual Property Law, Entertainment Law, and Advertising Law.
Julián combines extensive experience at leading law firms and in the public sector with a boutique approach, providing clients with tailored, innovative, and practical advice grounded in their specific needs.
Experience
- Partner. Perez & Co. (2026 – present)
- Senior Associate. Baker McKenzie (2021 – 2026).
- President. Colombian Copyright Center (2021 – 2023).
- Vice President. Colombian Copyright Center (2019 – 2021).
- Senior Associate. Cavelier Abogados (2018 – 2021).
- Secretary General. Colombian Copyright Center (2017 – 2019).
- Lead Copyright Associate. Lloreda Camacho & Co. (2014 – 2018).
- Legal Intern, Advisory Office. National Copyright Directorate (2014).
Practice Areas
- Intellectual Property (Trademarks, Copyright, and Patents).
- Trade Secrets.
- Entertainment Law.
- Media and Advertising Law.
- Technology Law.
- Unfair Competition.
- Data Protection and Privacy.
- Consumer Protection Law.
- Emerging Technologies.
- Intellectual Property Dispute Resolution.
Recognitions
- Recognized as an Associate to Watch by Chambers & Partners Global for Intellectual Property (2020 and 2026).
- Recognized as an Associate to Watch by Chambers & Partners Latin America for Copyright and Intellectual Property (2019, 2020, and 2026).
- Recognized as a Leading Associate by The Legal 500 for Intellectual Property.
- Recognized by Best Lawyers for Intellectual Property Law, Entertainment Law, and Advertising Law.
- Recognized in IAM Patent 1000.
Academic Background
- Graduate Degree in Commercial Law, Universidad de los Andes (2015 – 2016).
- Attorney-at-law, Universidad de La Sabana (2014).
Languages
- Spanish
- English

